The 9 Most Popular American Jewelry Designers You Should Know

Please subscribe to our newsletter to receive updates from Your Next Shoes. This post may contain affiliate links. Please see our disclosure for more details.

America is known for many things – its theatres, theme parks, and monuments like the Statue of Liberty. When it comes to the world of fashion, America is famous for its rich culture of jewelry designers.

While Tiffany & Co. put New York on the map, recent years have seen dozens of American designers develop a reputation as leaders in their field.

These American designers each have their signature style and have made a name for themselves within their fashion niches.

We’re taking a deep dive into the most popular American jewelry designers, their most famous pieces, and what sets them apart from other designers. If you’ve been looking to upgrade your jewelry box, you’re in the perfect place!

1. Melissa Kaye – New York-based fine jewelry designer

Melissa Kaye is a fine jewelry designer based in New York, who discovered her love for design while studying at The Fashion Institute of Technology (FIT), a public college in New York City.

Her background in engineering has influenced her jewelry design, with a focus on streamlined silhouettes and abstract shapes. You can expect the unexpected from Melissa Kaye, whether it’s precious stones on the inside of hoops or reverse rings.

Rachel McAdams and Olivia Munn wear earrings by New York-based fine jewelry designer Melissa KayeRachel McAdams and Olivia Munn wear earrings by New York-based fine jewelry designer Melissa Kaye (Credit: PNP / WENN / Apega)

You can recognize Melissa’s jewelry instantly from its chic and contemporary designs, which are both modern and timeless.

Geometric shapes and natural patterns are Melissa’s muse, creating modern edges for classic shapes. These pieces are all about subtle and unexpected details that set Melissa’s designs apart from other fine jewelry designers.

Her jewelry is made using 18-karat gold with sapphires and diamonds, giving you stylish investment-worthy fine jewelry. Amongst the classic 18-karat gold, you’ll find pastel and neon shades sprinkled across her collection.

Melissa Kaye is known for jewelry that is chic and current yet designed to remain timelessMelissa Kaye is known for jewelry that is chic and current yet designed to remain timeless (Credit: Melissa Kaye)

The focus of Melissa’s jewelry is the quality of its construction, made in New York as a truly American jewelry brand.

Melissa Kaye’s best-selling pieces include the Aria cascade necklace and Aria Jane ring. Her jewelry is a firm favorite with celebrities like Hilary Swank, Lea Michele, and Jessica Alba.

You’ll regularly see celebrities wearing Melissa Kaye on the red carpet and at award shows.

2. Jennifer Behr – Sam Fox School of Design & Visual Art Graduate

Another New York-based jewelry designer is Jennifer Behr, who also creates luxury hair accessories.

Jennifer studied art history and sculpture at the Sam Fox School of Design & Visual Arts, which is part of Washington University in St. Louis, before launching her luxury hair accessory brand.

She saw instant success at Bergdorf Goodman and Henri Bendel before Jennifer Behr became the foremost designer for custom headpieces. Jennifer’s designs are synonymous with romanticism and ethereal appeal.

Vanessa Hudgens wears Estee crystal star earrings and Diane Kruger wears an Ines crystal pearl headband by Jennifer BehrVanessa Hudgens wears Estee crystal star earrings and Diane Kruger wears an Ines crystal pearl headband by Jennifer Behr (Credit: DJDM / WENN / Avalon)

After becoming the leading designer for headpieces, Jennifer launched her jewelry line in 2017 with a focus on timeless elegance and modern femininity. Jennifer approaches her jewelry design as an art form, considering each piece like a sculptor.

Her recent collections combine centuries-old regalia with new and innovative designs that incorporate pearls, gold leaves, and Swarovski crystals.

Jennifer’s jewelry is made at her Brooklyn studio, where safe and sustainable business practices are at the heart of her brand. Her production team makes a limited quantity of pieces – only what is needed. Below are a couple of popular styles from Shopbop.

Models wearing Jennifer Behr's crystal Polaris earrings and gold Tara hoopsModels wearing Jennifer Behr’s crystal Polaris earrings and gold Tara hoops

As a ‘slow’ jewelry designer, Jennifer Behr promotes jewelry as a long-term investment. You’ll often find vintage materials used in her designs to help cut down on waste.

Jennifer Behr’s pieces are a firm favorite with celebrities, influencers, and stylists. Poppy Delevingne, Zendaya, and Vanessa Hudgens are all fans of this American jewelry designer.

3. Roxanne Assoulin – New York-based jewelry designer

Roxanne Assoulin spent four decades designing jewelry for some of the most famous jewelry brands in the world, before launching her eponymous jewelry line in 2017. She’s the mother-in-law of Rosie Assoulin.

Her finger has always been on the pulse, making Roxanne one of the great innovators of the jewelry industry.

With a focus on color and creativity, Rozanne’s jewelry is an instant serotonin boost for your closet. Her tile bracelets are a signature piece at an attainable price point that add can freshen up your closet with their rainbow color palette.

Selena Gomez wore Roxanne Assoulin’s ‘Hip-Hop But Not’ crystal earrings for her appearance on ‘The Tonight Show Starring Jimmy Fallon’Selena Gomez wore Roxanne Assoulin’s ‘Hip-Hop But Not’ crystal earrings for her appearance on ‘The Tonight Show Starring Jimmy Fallon’ on January 13, 2020, in New York City (Credit: NBC)

The idea for her own jewelry brand came after Roxanne was playing around with elastic strings and colorful enamel tiles. After reaching out to Instagram influencers and magazine editors, Roxanne’s signature jewelry line was born to instant success.

If you’re looking for a budget-friendly contemporary designer to add to your jewelry box, Roxanne Assoulin is a perfect choice. These designs are fun and quirky, letting you add your personality to any outfit.

4. Kendra Scott – Austin, Texas, Jewelry Entrepreneur

Kendra Scott is an American jewelry designer who believes we’re thoughtfully and joyfully connected through beautiful jewelry. Her fun and quirky designs are contemporary, with an effortlessly chic feel.

Established in 2002, Kendra’s namesake jewelry brand is popular with fans of preppy fashion and elevated basics.

Canadian-American television host Pat Kiernan and jewelry designer Kendra Scott hosted the American competition/reality television series Crowd RulesCanadian-American television host Pat Kiernan and jewelry designer Kendra Scott hosted the American competition/reality television series Crowd Rules in 2013 (Credit: Brian To / WENN)

She was inspired to design jewelry by her love for natural gemstones, seeing a space in the market for high-quality pieces and gemstones at an attainable price point.

Kendra creates innovative and high-quality pieces every season with a focus on natural materials. Her designs represent attainable luxury for the modern woman.

What makes Kendra Scott’s jewelry different is the philanthropy at the heart of her brand. A portion of her brand’s annual profits goes directly to support women and children’s causes to better lives, unlock education, and improve opportunities.

Kendra Scott with her second husband, Matt Davis, whom she married in 2014 and divorced in 2020Kendra Scott with her second husband, Matt Davis, whom she married in 2014 and divorced in 2020 (Credit: Rob Rich / WENN)

Kendra designs her jewelry from her Austin studio, thoughtfully designing pieces that work for your everyday lifestyle.

While pushing the boundaries of design and innovation, Kendra stays true to her founding principles of color, gemstones, and offering a luxury product at an attainable price point.

Below are her popular Sophia drop earrings that you can buy at Nordstrom.

Intricately textured with leafy indentations, these lovely drop earrings from American jewelry designer Kendra Scott feature a subtly curved silhouette that finishes your look with understated femininityIntricately textured with leafy indentations, these lovely drop earrings from American jewelry designer Kendra Scott feature a subtly curved silhouette that finishes your look with understated femininity

Among Kendra’s best-selling designs is the Elisa pendant that you can buy at Amazon. It is a signature piece available in a variety of gemstone options and colorways.

Available at Nordstrom, the Ari pendant takes the aesthetic of Elisa and transforms it into a heart-shaped pendant.

5. David Yurman – First jeweler to combine sterling silver with diamonds

When it comes to luxury jewelry, David Yurman is in a league of his own. This jewelry designer has transformed the world of minimalist jewelry with his signature silver and gold pieces.

David Yurman’s namesake jewelry brand has 33 boutiques in the United States and 11 internationally.

Yurman’s success came in 1977 when he was one of 12 jewelry designs to be invited to exhibit their work at the first New Designer Gallery at New York’s Retail Jewelers of America Show.

Yara Shahidi and Mariah Carey wear earrings by American jewelry designer David YurmanYara Shahidi and Mariah Carey wear earrings by American jewelry designer David Yurman (Credit: Avalon / WENN / FayesVision)

For the next two decades, Yurman would be seen as the foremost American jewelry designer for contemporary pieces.

1982 saw the creation of Yurman’s signature piece – the cable bracelet. This twisted helix bracelet has a gemstone on the end cap, becoming one of Yurman’s most iconic and best-selling designs.

Yurman has received two significant design trademarks in the United States, with the cable bracelet becoming a trend of its own across the US.

Yurman is known for his use of mixed metals, particularly sterling silver and gold. He was one of the first to set pave diamonds in sterling silver with his ‘silver ice’ collection. His contemporary stone cuts, such as his Albion cushion cut, are another signature style.

Actress Ashley Olsen (L) and jewelry designer David YurmanActress Ashley Olsen (L) and jewelry designer David Yurman attend the “Everywhere At Once” screening presented by Harper’s Bazaar at the Hearst Tower on April 29, 2008, in New York City (Credit: Patricia Schlein / WENN)

It’s not just women that Yurman designs jewelry for. Yurman uses non-traditional materials in his menswear collection, including carbon fiber, meteorite, and titanium.

Yurman’s brand ambassadors have included some of the most recognizable supermodels in the world, such as Nina Dobrev, Yara Shahidi, and Zoe Saldana.

6. Jennifer Meyer – Los Angeles-based jewelry designer

On the West Coast, Jennifer Meyer is a fine jewelry designer born and raised in Los Angeles. She was inspired to step into the jewelry industry as she saw jewelry as more than just an accessory but as an extension to the person wearing it.

For Jennifer, jewelry can be a symbol of celebration, love, and luck. It’s a way of reflecting and commemorating the milestones in your life.

Jennifer worked for some of the biggest names in the fashion industry – including Giorgio Armani and Ralph Lauren – before following her creative vision and launching her self-named brand in 2005.

American actor and film producer Tobey Maguire and jewelry designer Jennifer Meyer filed for divorce in October 2020American actor and film producer Tobey Maguire and jewelry designer Jennifer Meyer filed for divorce in October 2020, four years after announcing their split on October 18, 2016 (Credit: Fabrizio Picco / WENN)

Like most of us, Jennifer’s love for jewelry came from her grandmother when she learned about enamel from her grandmother, who was an artist in California. Jennifer’s jewelry designs reflect her philosophy of being authentic and unique, with a personality that always sparkles.

Jennifer’s jewelry design is a means for her to pay homage to those who have inspired her throughout her life, as well as allowing her to reconnect to her California roots.

Every piece of Jennifer Meyer jewelry is made by hand in her Los Angeles studio. Her brand ethos is that true luxury is effortless, everything loves more stylish with a smile, and that sophistication is always sexy.

Tobey Maguire and Jennifer Meyer met in early 2003 and married in 2007 in an intimate wedding ceremony in HawaiiTobey Maguire and Jennifer Meyer met in early 2003 and married in 2007 in an intimate wedding ceremony in Hawaii (Credit: WENN / Vallenilla)

She was the runner-up of the CFDA Vogue Fashion Fund in 2012, as well as being nominated for the CFDA Swarovski Award for Accessories in 2013.

7. Adina Reyter – One of Megan Markle’s favorite jewelry brands

Adina Reyter is an American designer who takes her inspiration from the idea that happiness is a choice we make every day. Her fine jewelry comes at a transparent price point with hopefulness at the heart of her design ethos.

You’ll find everything from pave diamond necklaces to 14k gold chains that are designed to wear from day to night and to enjoy every day.

Available at Shopbop, Adina Reyter’s fine jewelry is designed for women who live life with a sense of possibility, happiness, and strength with everything they do.

Models wearing a 14k baguette bar post earrings and a 14k yellow gold necklace by Los Angeles native Adina ReyterModels wearing a 14k baguette bar post earrings and a 14k yellow gold necklace by Los Angeles native Adina Reyter

Adina was inspired to launch her self-named jewelry brand as a thought project. Her fine jewelry and lifestyle prices are priced at an attainable price point, allowing women to buy themselves beautiful pieces to enjoy every day.

Each piece acts as a reminder of the beauty and strength within each of us. Her jewelry sits at a mid-tier price point as investment pieces that you can buy yourself as a milestone and heirloom piece.

Adina Reyter’s jewelry shot up in popularity after Meghan Markle was photographed wearing her solid pave teardrop necklace.

8. Kate Spade – American luxury fashion design house

While Kate Spade was famous for her handbags and accessories, her jewelry was amongst her most popular pieces – and remains the brand’s best-sellers. At the heart of Kate Spade’s designs was a quirky personality with an infinity for novelty designs.

Before Kate Spade launched her fashion brand in 1993, she worked at the accessories department at Mademoiselle magazine, becoming Senior Fashion Editor/Head of Accessories.

It was during her time at Mademoiselle that Kate spotted a gap in the market for stylish and affordable accessories.

Cynthia Rowley and Kate Spade attend a book party in New York CityCynthia Rowley (L) and Kate Spade attend a book party in New York City on April 26, 2007 (Credit: Flashpoint / WENN)

In the 1990s, Anna Wintour famously said that you couldn’t walk a block in New York without seeing a Kate Spade purse or backpack. This early success led to Kate Spade quickly branching out to jewelry and other accessories.

Most of these jewelry pieces incorporated the signature spade logo, along with a seasonal novelty collection. It wasn’t unusual to see animals and food like leopards, dogs, and apples transformed into jewelry.

After selling her namesake brand, Kate Spade launched her second fashion brand, Frances Valentine. This brand carried across the vintage-inspired aesthetic of her first brand, including statement jewelry pieces that have the same quirky feel as Kate Spade.

Dainty ladybugs hang from cubic zirconia–lined huggie hoops in these red Kate Spade earrings that make casual ensembles playfulDainty ladybugs hang from cubic zirconia–lined huggie hoops in these red Kate Spade earrings that make casual ensembles playful

The early Frances Valentine collections were based on the final designs made by Kate Spade before her death in 2018.

9. Tory Burch – American designer and entrepreneur

If you want jewelry that reinterprets classic pieces with a contemporary twist, look no further than Tory Burch. Her jewelry is a budget-friendly alternative to luxury designer brands like Chanel.

Tory Burch is as synonymous with the New York fashion scene as Carrie Bradshaw’s classic Manolos. Her designs focus on clean lines and minimalistic detailing and silhouettes, along with pared-back color palettes.

Before launching her self-named brand in 2004, Tory Burch worked for Vera Wang, Loewe, Polo Ralph Lauren, and Harper’s Bazaar. Her jewelry designs traditionally coordinate with her popular handbags and accessories, incorporating her signature ‘T’ monogram.

Smooth enamel surrounds glinting double-T logos in these small blue and gold hoop earrings from Tory BurchSmooth enamel surrounds glinting double-T logos in these small blue and gold hoop earrings from Tory Burch

Pearls, enamel, and gold are signature aspects of her designs that carry across almost all of her jewelry collections. If you’re in the market for elevated jewelry without breaking the bank, Tory Burch is a perfect choice.

American jewelry designers are almost some of the most popular and influential in the world. While we often think of Tiffany & Co. as the leading American jewelry brand – synonymous with its little blue boxes – there are dozens of American jewelers who are leaving their mark on the industry.

These nine American jewelry designers represent a broad spectrum of options, whether you want fine jewelry or everyday pieces.

DO YOU LOVE SHOES? Win free shoes, organize your shoe closet, see the latest styles + more

© Copyright Your Next Jewelry 2010 - 2021 | Back to Top